Macro
Macro has 9.9K LinkedIn followers. The company page and its 1 tracked person published 12 original posts in the last 90 days, mostly product announcements. That is about 0.9 posts a week; 2 came from the page itself and 10 from people on the team; the most recent went up on Sep 18, 2026. Most of those were videos (50%), with images at 42% and text-only posts at 8%. By post type, product announcements lead at 56%, then industry thought leadership posts at 17% and hiring announcements at 11%. Against the Imagine AI research baseline of 20,000+ LinkedIn posts, the team's typical post lands below the baseline median. The most active poster is Jacob Beckerman (10 posts).
What format they post
Who posts for them
What works for them
- 1. Product announcement→
- 2. Industry thought leadership↓
What they post
Post counts are the public LinkedIn posts Imagine AI collects for the company page and the people the benchmark tracks there, taken over the 90 days to Sep 18, 2026; reshares are left out of the post count and the format mix. Follower counts come from the last profile check. The band compares a typical post, the geometric mean of reactions on posts that have had two weeks to settle, with the Imagine AI research baseline of 20,000+ posts from B2B startups. How the benchmark is built.
