Profound
Profound has 53.4K LinkedIn followers. The company page and its 2 tracked people published 65 original posts in the last 90 days, most often event announcements. That is about 5.1 posts a week; 65 came from the page itself and 0 from people on the team; the most recent went up on Sep 15, 2026. Most of those were images (69%), with videos at 20%, documents at 6% and carousels at 5%. By post type, event announcements lead at 39%, then company announcements at 22% and product announcements at 16%. Against the Imagine AI research baseline of 20,000+ LinkedIn posts, the team's typical post lands in the baseline's p50 to p75 band and top quarter in Sales & Marketing Tech. Tracked people include James Cadwallader and Dylan Babbs.
What format they post
Who posts for them
What works for them
- 1. Industry thought leadership↑
- 2. After-event highlight↑
- 3. Company announcement↑
- 4. Event announcement↑
- 5. Customer highlight↑
- 6. Product announcement→
What they post
Post counts are the public LinkedIn posts Imagine AI collects for the company page and the people the benchmark tracks there, taken over the 90 days to Sep 15, 2026; reshares are left out of the post count and the format mix. Follower counts come from the last profile check. The band compares a typical post, the geometric mean of reactions on posts that have had two weeks to settle, with the Imagine AI research baseline of 20,000+ posts from B2B startups. How the benchmark is built.