Workato
Workato has 106.9K LinkedIn followers. The company page and its 63 tracked people published 178 original posts in the last 90 days, mostly event announcements. That is about 13.8 posts a week; 65 came from the page itself and 113 from people on the team; the most recent went up on Oct 10, 2026. The largest share was images (37%), with text-only posts at 24%, videos at 16% and carousels at 13%. By post type, event announcements lead at 57%, then product announcements at 23% and customer highlights at 7%. Against the Imagine AI research baseline of 20,000+ LinkedIn posts, the team's typical post lands below the baseline median. The most active posters are Mercer Moore (11 posts), Sourabh Jain (9 posts) and Livingston Chaffee (6 posts).
What format they post
Who posts for them
What works for them
- 1. Company announcement↑
- 2. Product announcement→
- 3. Event announcement→
- 4. Customer highlight↓
What they post
Post counts are the public LinkedIn posts Imagine AI collects for the company page and the people the benchmark tracks there, taken over the 90 days to Oct 10, 2026; reshares are left out of the post count and the format mix. Follower counts come from the last profile check. The band compares a typical post, the geometric mean of reactions on posts that have had two weeks to settle, with the Imagine AI research baseline of 20,000+ posts from B2B startups. How the benchmark is built.