Workmate Labs
Workmate Labs has 1.1K LinkedIn followers. The company page and its 12 tracked people published 24 original posts in the last 90 days, most often industry thought leadership posts. That is about 1.9 posts a week; 1 came from the page itself and 23 from people on the team; the most recent went up on Oct 1, 2026. Most of those were images (67%), with text-only posts at 17%, videos at 8% and carousels at 8%. By post type, industry thought leadership posts lead at 40%, then company announcements at 16% and product announcements at 8%. Against the Imagine AI research baseline of 20,000+ LinkedIn posts, the team's typical post lands below the baseline median and bottom quarter in Sales & Marketing Tech. The most active poster is Will Ruben (23 posts).
What format they post
Who posts for them
What works for them
- 1. Company announcement↑
- 2. Other↓
- 3. Industry thought leadership↓
What they post
Post counts are the public LinkedIn posts Imagine AI collects for the company page and the people the benchmark tracks there, taken over the 90 days to Oct 1, 2026; reshares are left out of the post count and the format mix. Follower counts come from the last profile check. The band compares a typical post, the geometric mean of reactions on posts that have had two weeks to settle, with the Imagine AI research baseline of 20,000+ posts from B2B startups. How the benchmark is built.
