Qualtrics
Qualtrics has 337.2K LinkedIn followers. The company page published 50 original posts in the last 90 days, most often customer highlights. That is about 3.9 posts a week; 50 came from the page itself and 0 from people on the team; the most recent went up on Oct 7, 2026. The largest share was images (48%), with videos at 30%, text-only posts at 10% and documents at 8%. By post type, customer highlights lead at 45%, then product announcements at 21% and event announcements at 14%. Against the Imagine AI research baseline of 20,000+ LinkedIn posts, the team's typical post lands in the baseline's p50 to p75 band and top 10% in Sales & Marketing Tech.
What format they post
What works for them
- 1. Event announcement↑
- 2. Product announcement→
- 3. Customer highlight↓
- 4. Industry thought leadership↓
What they post
Post counts are the public LinkedIn posts Imagine AI collects for the company page and the people the benchmark tracks there, taken over the 90 days to Oct 7, 2026; reshares are left out of the post count and the format mix. Follower counts come from the last profile check. The band compares a typical post, the geometric mean of reactions on posts that have had two weeks to settle, with the Imagine AI research baseline of 20,000+ posts from B2B startups. How the benchmark is built.
